"Asia’s Next Big Moves”
2026 Creww
ASIA PAVILION
@ 2026 Startup Japan Expo Tokyo
Date: 2026 April 15 ~ 17
Venue: Makuhari Messe
Tokyo, JAPAN

About SANSAN Startup EXPO
Japan’s largest startup-focused exhibition where corporate decision-makers come to discover and adopt new solutions.
Who exhibits & who attends
- Exhibitors: Startups across manufacturing, AI/IoT, smart city, environment, biotech/healthcare, new business development, plus startup support firms and municipalities/universities.
- Visitors: Large-enterprise managers and executives, VC/CVC/angel investors, and ecosystem players seeking implementations and partnerships.
Scale & traction (latest published actuals)
- 11,268 visitors (May 2025) and 403 exhibitors (May 2025).
- ~3,000 large enterprises (1,000+ employees) represented; 60.3% of attendees are in managerial roles; 51.4% are involved in purchasing/decision-making.
Why it’s different
- Lower cost of entry: booths advertised “from ¥300,000+10%VAT” vs. ¥1,000,000+10%VAT typical at general expos.
- Lead automation via Eight: digital business-card exchange lets you download lead data instantly.
- Easy booth setup: submit logo/company info online; simplified on-site prep.

Japan's #1 Startup EXPO
SANSAN Startup JAPAN EXPO Key Highlights
Employees
Large enterprises with 1,000 or more employeesApproximately3,000 companies
Executive-level
ratio60.3%Decision-making
stakeholders ratio51.4%Major Japanese Enterprises Visitors
Creww IN Numbers
partners
Creation
Accelerate Your Business Growth in Japan with Creww Asia Pavilion
Exhibit at Japan's Premier Startup Stage
Showcase your innovations to thousands of Japanese corporates, investors, and media at the country's largest startup expo. Position your brand at the heart of Asia's second-largest economy.
Direct Access to Japanese B2B Partners
Get strategically matched with Japanese corporations actively seeking cross-border innovation. Our tailored pre-matching service creates your prioritized target list and arranges introductions before you even arrive.
Large Enterprises' Reverse Pitching
We will host a Reverse Pitching Session featuring 5–7 leading Japanese large enterprises. These corporates will directly present their business challenges, strategic priorities, and collaboration needs to global startups.
Exclusive Benefits for Creww ASIA PAVILION Participants
🏙️ Japan Enterprise Connections
Connect with Japan's mid-sized and large enterprises ready for PoCs and partnerships
📣 PORT Media Spotlight
Featured coverage on Creww's influential startup media platform
🎯 Pre-Event Strategic Matching
Customized prospect list and introduction scheduling with language support
🔁 Comprehensive Post-Event Support
Structured follow-up, warm re-introductions, and deal-closing assistance
Who should join?
This opportunity is ideal for startups or SMEs that:
Testimonial

Surprisingly, three Japanese investment firms expressed their intention to invest during the event.

We were able to gain valuable insights and opportunities for business expansion together with Japanese companies.

A Japanese trading company is currently reviewing a potential investment, and through this event, we secured additional opportunities for further investment.

Before coming to Japan, our plans for entering the Japanese market were rather vague. However, through this event, we were able to meet with multiple Japanese companies and develop a more concrete and actionable strategy for entering Japan.

The 2025 Creww Asia Pavilion provided a valuable opportunity to identify priority sales channels, gain insights into industry-specific buyers, and assess market entry potential, while also securing potential buyers.

Through reverse pitching sessions by seven major Japanese corporations, we gained a clear understanding of their mid- to long-term strategies and valuable insights into how to propose meaningful business partnerships. We were especially impressed by the immediate impact, including receiving PoC proposals shortly after the reverse pitching sessions.
Who can apply?
We’re inviting 20 high-potential startups from Asia to join the Creww Asia Pavilion at Startup JAPAN EXPO 2025.
Eligible Countries:
Startups or SMEs from Taiwan, Thailand, Vietnam, Indonesia, Malaysia, Brunei, and other Asian regions.
Product & Service
Participation in this program is contingent upon having a demonstrable product or service.
First-Come, First-Served
Limited to 20 startups only. Secure your spot now and connect with Japan’s leading corporates and investors.
Participation Fee
Only pay the discounted booth fee and unlock immeasurable value!
Starter Booth Package
(+10% VAT)
- Partnership Matching
- Investors Meeting
- PORT Media Spotlight
- Pre/Post Event Support
- Japan Enterprise Connection
Booth Information
Creww Asia Pavilion provides Starter Plan Booth as below.
[Starter Booth Package Inclusions (for 1 unit, tentative)]
- Wall panels: Included (fabric)
- Company name panel: Included
- Business meeting set (1 round table, 3 round stools)
- Spotlights: 2
- Power outlet (2 sockets): 1
- Electrical capacity: 500W
- Language Support (English<->Japanese)
Program Schedule
It is still tentative schedule and it might be subject to slight change
- Booth Setup@Creww Asia Pavilion
- Exhibition Time@Creww Asia Pavilion
- Creww Asia Pitching Day@Pitching Area 1
- Creww Asia x Japan Exclusive Networking@MyDome Osaka 3F
- Booth Setup@Creww Asia Pavilion
- Exhibition Time@Creww Asia Pavilion
- Investor Meeting@Seminar Room
- Lunch Time@Umeda Bldg
- Japanese corporate visit program or Osaka Startup Ecosystem visit@Umeda Bldg
How to Apply
Go to Register page and complete the form.
Review the billing details in the email we sent you.
Complete your payment and follow the next-step instructions provided afterward.
2026 Creww
ASIA PAVILION
powered by
SANSAN & Creww
